Cookie Policy - Chris Everingham

Cookie Policy

This Cookie Policy goes together with both our Privacy Policy and Terms and Conditions. Please ensure to read those documents as well. This policy will also explain how and why we use cookies and similar technologies (such as pixels) and the choices you have to make.

Like most websites, when you visit this website we use cookies for storing information, local storage and device identification to help provide information as well as improve and protect the website. Some examples may include, saving your preferences, personalization of content, more specific and targeted ads, fight against fraudulent and malicious activity and of course, improve the efficiency of your interaction with our website.

The information does not directly identify you, but it can give you a more personalised web experience.

What are Cookies and similar technologies?

Cookies 101

Cookies are basically small text files placed on your mobile or computing device upon visiting most websites and are used to record information about your activity including, page views, webpage engagement and duration, and other actions you take on the website.

Cookies can either be “persistent” or “session” cookies. Persistent cookies stay on your mobile or computing device for set periods or until deleted, while session cookies are usually deleted once your web session is finished.

Similar Technologies

Other data collecting technologies with similar functionality (such as pixels) are used on our website. While the specific names and types of similar technologies we use may change from time to time as technology improves, here are some basic definitions of similar technologies that may be in use on this website. They are included here to help you better understand this policy.

  • Device Identifiers – used to recognise your device when you return to the website to record measures such as frequency of visits and timing.
  • Local Storage – allows a website to store information locally on your mobile or computing device. We may use local storage in the future, including HTML5, to customize what is shown to you based on your past and present website interactions.
  • Pixels – are basically a small piece of computer coding on a web page or in an email to identify and note users and their behavior. As many services do, we also use pixels to ascertain your website interaction with certain web or email materials. This helps measure and improve our services and personalize your website experience over time.
  • Software Development Kits – we may directly (or through third parties) use this technology in the future to analyze how you interact with the website, including content choices, advertisement interactions, and to enhance analytics or other features through mobile or computing devices.

How We Use Cookies

All information these cookies collect is aggregated and therefore anonymous.

The cookies and similar technologies we use (or intend to use in the future) may be one of the following types

  • Analytics and Performance – monitor and assess how the website is performing and where it can be improved. An example may be, to test different versions of our website, webpages, webpage functions to learn which features or content users prefer.
  • These cookies may also be used to analyse how people access and use our website such as, mobile or computing device type and model, and how users engage with the website and emails. This information will provide insight into our email use to help ensure that we’re delivering information you find interesting.
  • Functional / Operations based – needed to allow personalized website operation such as during usage of your account enabling us to remember you in-between visits. A case in point may be, when you continue to use or return to the website we will recognize your mobile or computing device and thus remember your settings and content preferences. Deletion of these types of cookies will result in limited functionality of the website.
  • Marketing – We also work with third party business partners, such as Google and Facebook to track user activity and market our website by showing you personalized ads on both our website and third party websites and applications such as Facebook, Instagram, Twitter, Pinterest, Linkedin, YouTube and others. We also use cookies to prevent or minimise subscriber’s exposure to advertisements for any products they have already purchased.
  • Security –enables our security features, and assist in detecting malicious, fraudulent or unauthorized activity that violates our policies or otherwise affects our ability to provide our website the way it is. These cookies also help us fight spam and phishing attacks by allowing us to identify mobile and computing devices that may be abusing our website.
  • Targeted, Personalized, Advertising – information about your use of the website such as the pages views, content engagement or even your response to advertisements and emails is collected so we can recommend content and deliver ads that are more relevant and interesting to you. These cookies may also be used to improve campaign performance such as determining how many times people who click on their ads end up taking an action (such as purchasing products), and also to avoid repeatedly showing ads the user has already seen.

Third Party Cookies

We allow some authorised service providers to place cookies and similar technologies on our website for the same purposes as outlined above, such as collecting information about your online activity through time and across different mobile and computing devices in order to provide more relevant advertising.

For example, we use third party cookie and analytics partners, including Google and Facebook to provide personalised advertising services through Facebook’s advertising platforms (such as Audience Network, Custom Audiences, and Facebook Pixel) and other social networks, and similarly for Google’s advertising platforms (e.g., DoubleClick for Publishers, Google AdX, and Adwords).

Additionally, we may work with advertising networks to allow us to serve you advertisements. These ad networks may use third-party cookies, pixels, or similar technologies to collect information. The information these third parties collect may be used to provide you with more relevant advertising.

To opt out of Google Analytics, feel free to install the Google Analytics Opt-Out Browser here. To opt out of Google Analytics for display advertising or customize your Google display network ads, feel free to visit the Google Ads Settings page.

To opt out of cookies from these service providers please visit www.facebook.com and www.google.com/settings/ads respectively.

Your Choices and Controls

Device Settings

On your mobile computing device, enable the following setting on your iOS and Android systems respectively: “Limit Ad Tracking” (iOS) and the “Opt out of Ads Personalization” (Android). To opt-out of location tracking turn off your GPS while using our website.

Web browser settings

We are committed to offering you meaningful privacy choices and you have a number of options including disabling or modifying cookie use in your web browser (such as to accept or deny cookies, to request your permission on each occasion a site attempts to set a cookie or you can even manually delete previously stored cookies at any time). Please note though that cookies are important to many aspects for our website – if you disable cookies, you may not be able to engage in all of the features our website and doing so may impair the website or prevent certain elements functioning optimally.

Additional Controls

Another option is to simply not use our website and its associated social media accounts.

More information about analytics and advertising cookies and how you can opt out, is available at these websites:

Network Advertising Initiative’s opt-out page,

Digital Advertising Alliance’s opt-out page,

http://youronlinechoices.eu.

https://cookiepedia.co.uk/giving-consent-to-cookies

Contact Us

If you have any questions about our use of cookies, please contact us at: Andrew@chriseveringham.com

Last amended: 25 November 2018

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